31 nuggets of gold in South Africa
Recently, at the second South Africa BMW international construction machinery exhibition, the 31 group successfully achieved 12 billion dollars in actual orders and 8 million dollars intentions, becoming the biggest winner in the exhibition, and further consolidating its position in the South African market.
This order mainly comes from South Africa, Zambia, Garner and other countries, mainly including 31 cranes, excavators, road roller and other products.
It is reported that 31 with its product reliability and powerful function is highly praised by customers.
Joel Ajavon from Benin caremon group purchasing manager said: "now it is in the construction phase, the port equipment, excavators, engineering equipment have great demand, Chinese products can meet this demand. In 2007, our company had bought 6 31 front cranes, and the effect was very good. We want to be 31 partners, and we want to sell 31 of our products in Benin and West Africa.
"We signed an order of $3 million on the first day of the exhibition," said the head of the 31 group of South Africa. 31 recently launched a small excavator in the South African market, and 6 spots on the spot will be sold out. It is known that there are more than ten thousand 31 equipment in Africa.
According to introduction, in 2006 Sany set up a subsidiary in Johannesburg, the largest city in South Africa. In 2013 31 the South African region sales exceeded 1 billion 200 million yuan, the flagship product of crane and equipment respectively to 24% and 28% of market share in the first. At present, the annual growth rate of the annual sales of 31 South African regions is over 100%.
In addition to the manufacturing and sales of mechanical equipment, 31 is also deeply involved in the local investment construction. Africa's mining, residential and industrial projects, power supply and port, and 31 are looking for opportunities for development.
Li Bo, an analyst at UBS, said the industry was generally optimistic about the prospect of 31 overseas development. 31 years ago, began the layout of overseas in recent years, with the Laisanyi pace of internationalization, its overseas business has become the priority among priorities.
In the push of The Belt and Road "strategic planning and local African economic construction demand, 31 as the pioneer of" sea Nuggets ", will usher in a new round of rapid growth.
31, every export commodity exported to South Africa is tested over 3 years. Therefore, quality is very important, because it represents the dignity and image of an enterprise.
