31 Parr Figg successfully held 2015 annual agent Conference
January 10, 2015,31Pal Feig's 2015 annual conference held meetings with agents, "a new starting point, new thinking, new heights" as the theme, in 2014 summed up the work achievements, the new development plan in 2015. This is the first time the agents meeting 31 Parr Figg industrial park after the relocation of Rudong, to open a new chapter of career of great significance. 31 Kaml, Hans, Parr left Wang Xinyou and other senior leaders, as well as national and regional agents to participate in the meeting.
In 2014 31, Parr Figg completed a historic move, the company annual sales exceeded 900 units, sales of nearly 2 hundred million, the market share of the top three industries, enhance the brand influence more than doubled, firmly establish the China truck crane industry high-end brand image.
According to the 31 Parr Figg marketing director David Yao introduced the achievements, strengthen capacity building and agents extensive layout of Automobile City outlets, as well as special field development and into the inseparable. In 2014 31, Parr left China with a total development of 50 agents, network construction and automobile city reached more than 40, effectively enhance the company's marketing service ability.
In particular, the meeting commended more than 10 excellent agents, such as Parfit, Beijing, Hubei, Hubei, Hunan, and china.
Hubei Parfit Construction Machinery Co., Ltd. 2014 terminal sales again broken 100 units, ranked first in the agency for two consecutive years. The company has promoted 31 modified play advantage, Parr Figg truck crane and the competitiveness of the vehicle in Shiyan truck crane key market actively carry out targeted product promotion, through the extensive development of two level network, effectively promote the spread of the 31 Parr Figg brand. At the commendation meeting, Hubei Parfit won the "distinguished meritorious service award" the highest honor, and received a cash reward of 38800 yuan.
By cultivating the market, easy times of loading and unloading equipment (Beijing) Co., Ltd. opened with sales of 6 million yuan of "gold", "31 Parr Figg gold hanging machine" to establish a good reputation in the field of construction. It was awarded the "outstanding achievement award" together with Hubei God hundred Special Purpose Vehicle Co., Ltd. and Hunan Rui Hua Heavy Industry Trading Co., ltd.".
Faced with the future development, 31 Pal Feig general manager Wang Xinyou mentioned in particular the "new normal", the construction machinery industry is facing challenges and opportunities coexist. He believes that the "new normal", the industry competition is bound to further strengthen, but the promotion of marketing capabilities, diversification of marketing means will bring more opportunities for the company. With the help of Internet thinking, the "O2O" business model has a great reference for 31. In addition, after the era of marketing has come, industry competition has been from pre-sales, sale to the after-sales field, the value of service is becoming more and more important, customers will pay more attention to the added value of consumer experience and purchase.
Wang Xinyou said that in 2015, in addition to inject new thinking of marketing, 31 Parr Figg will adopt the new development, technology upgrading, product spectrum improvement, to provide a broader development platform and profitability as agents, through mutual benefit and win-win, and jointly create a new highly dedicated car business.
Today, in the face of fierce market competition, 31 Parr positive response to the dilemma, through the adjustment of product structure, innovative marketing tools, upgrading service concept, accelerate product internationalization and other means in the domestic and foreign markets steadily forward.