China Railway Equipment Group: innovating and upgrading products and services to attract customers
In July 6, 2014, Li Jianbin, chairman of the China Railway Equipment Group and Secretary of the Party committee, spoke frankly about the success of the enterprise. "Shield industry" is a strategic emerging industry in China. In the market bidding, our foreign rivals tend to have a longer history and more brands. But why do customers choose us? In addition to excellent products, rely on better service." He said.
The focus of publicity is to promote the transformation of manufacturing enterprises to manufacturing services from the typical Chinese enterprises, the introduction of manufacturing service industry development experience, to guide the successful transformation of China's enterprises. China railway equipment is the pioneer and leader of R & D and manufacture of tunnel boring machine in China. Its market share and scientific and technological strength are ranked first in China and second in the world.
The remote monitoring center in the main building of Zhengzhou shield research and development base, the staff are closely monitoring the product information transmitted from the shield construction site at home and abroad remotely. "In the past we had to go to the site for a few days or even weeks to solve the construction problem, and now it takes just a few minutes to diagnose it." Tan Shunhui, the general manager of the company, said that the system provides customers with all-weather services through the application of automatic data exchange technology, intelligent fault diagnosis and prediction technology, and is currently the only one in china.
"Customers think, we do; customers did not expect, we think ahead of time."." Li Jianbin said that before the customer first buy products, the company to provide services; now, the company will forward the service, the initiative to introduce customers to product manufacturing, application service process, and actively discover customer needs.
"High quality services enable us to cultivate customer loyalty, ultimately binding customers, leading consumption."." Tan Shunhui said, because of the iron products equipment services are very satisfied, a company in Chengdu recently added an order of about 170 million yuan.
Over the past few years, China railway equipment has undertaken 7 national "863" and "973" tunneling research projects, which have transformed from manufacturing enterprises to creative enterprises, from providing products to value-added services, and becoming one of the world's three largest producers of roadheader. Statistics show that the company's manufacturing service industry output value is rising, is expected to exceed 150 million yuan this year, breaking through 10% of the total output value.
In the process of future development, the group company will adhere to the "planned, built, high quality and efficiency, achieve the commitment" of the quality policy, "care for environmental protection, green activities, continuous improvement, the benefit of mankind" environmental policy, "people-oriented, control risk, compliance construction, lasting health" of the occupation safety and health policy, carry forward the "Buweijianxian, Yongpangaofeng, leading industry, a prestigious Chinese" spirit of enterprise, comprehensive project to built with the international competitiveness of general contractor for the vision, to the "integrity, innovation, quality of eternity, the same character" as the core values, is willing to work with friends and sincere cooperation, the pursuit of excellence, excellence the construction and quality engineering, to create a better world.
