March heavy truck sales dismal, the first half of the market as a whole anxious
The heavy truck market in March can be said to be the worst selling month in recent years. In fact, this can also be foreseen, because the heavy truck market in the past two years is not ideal.
The latest was informed that the heavy truck market total sales in March of 66 thousand vehicles, more than 97 thousand vehicles last year dropped 32%, and this figure is less than the past six years (2009-2014 years) the average value of sales in March (96558 units), the market decline of the tragic extent, perhaps only in 2012 can be compared. As the market in 1 and February is also very unsatisfactory, therefore, the heavy truck market in the first quarter of 2015 only sold 133 thousand and 700, down 34%.
Specifically, in March, companies have declined to varying degrees. FAW Dongfeng heavy truck, and the third were strong sales of heavy truck 15 thousand, 11 thousand and 500 cars and 12 thousand vehicles, down 26%, 21% and 21% respectively; Futian and Shaanqi pin 9000 cars and 8000 vehicles, a decrease of 38% and 48%; has good JAC heavy truck was not spared, March sales of 3400 vehicles, fell 21%; saic-iveco Hongyan, Valin and North Pennines sales of heavy truck 925, 1762 cars and 900 vehicles, the decline reached 77%, 32% and 35% respectively. Hongyan has also become the largest year-on-year decline in sales in March.
Let Xiaobian analysis for you, why the traditional season became off-season this year? As the traditional sales season in March, but suffered such a big "setback", the main reason has five aspects:
One is the economic growth rate continues to decline, especially in the manufacturing industry as the representative of the real economy is still in a recession, can be predicted that the first quarter GDP data is certainly not good; two is the real estate industry is very low, around the project started to decrease, underemployment, is a fatal blow to the production nature of the heavy truck market; the three is the 2015 Spring Festival came late, so many projects where the start is late, the sales of March caused some impact; four is the January 1, 2015 country four emission regulations implemented nationwide, the heavy truck industry in the end of 2014 the number of country's three stock car ahead of the phenomenon on the card, it has great negative impact this new car sales in 2015; five is the four country after the upgrade, four new car is generally higher than in three car prices rose more than 20 thousand, some parts of the user interface. The degree of acceptance is not high, coupled with the sluggish logistics market, the phenomenon of users holding cash still exists.
At least down 19% heavy truck market in the first half of the year
A quarter of the past, the domestic heavy truck market total sales of 133 thousand and 700 cars, down 34% over the first quarter of last year to 202 thousand and 900 units, and each company is also spared all decline. Among them, Dongfeng continued to occupy the position of the industry leader, the cumulative sales of 30 thousand and 300, down 23%; heavy duty truck for second, a total sales of 25 thousand and 300, down 25%; FAW accumulative total sales of 19 thousand and 700 vehicles, down 40%. Fourth and fifth respectively, Futian Shaanqi heavy truck 18 thousand and total sales of 15 thousand and 900 vehicles, down 46% and 39%. Over a quarter of total sales of heavy truck 9 thousand, down 18%, which is several mainstream enterprises in the smallest decline; and the North Pennines Valin Hongyan, first quarter sales of 2127 cars, 4102 cars and 2454 vehicles, a decrease of 73%, 31% and 20%.
In accordance with this trend, the first half of the heavy truck market fell two digits is inevitable. We are simple to calculate, in April this year in accordance with an unchanged (this is the most optimistic forecasts), May and June fell 10% to calculate, then in April this year, the heavy truck market sales of 88 thousand, sales in May 66 thousand and 500, June sales of 57 thousand and 300, cumulative sales in 2015 is expected to be approximately 1-6 months 345 thousand and 600 vehicles, down 19% over the same period last year.
Thus, in the first half of 2015, the overall decline in the sales of heavy truck market has become an inevitable trend, unless there is a miracle. How much will it slip? Then you have to speak with facts.