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工程机械之家>新闻动态>PR industry to become the best cost-effe
PR industry to become the best cost-effe
来自:工程机械之家 时间:2016-12-03 浏览数:0

PR industry to become the best cost-effective brand aerial work platform

The two visit to Li Juxiang in one year is connected with the BMW exhibition. The previous time, she just finished his trip to Germany BMW exhibition and returned home. This time, it was on the Shanghai BMW exhibition in china.

For the two BMW exhibition, for Li Juxiang, the change may be only geographical, the front or familiar or unfamiliar "foreign face" is as always.

As the PR industry executive director and vice president, but shall be responsible for its daily management, Li Juxiang also in charge of all the company's overseas business. So, during the Shanghai BMW exhibition, reception one after another visit overseas customers this responsibility, she certainly.

Since 2011 in the Canton Fair export with the first single, today successfully entered the global 35 countries and regions, in recent years, Li Juxiang personally finalized a review of overseas agents, negotiate with one of overseas orders, so the reception of overseas customers for her has become mundane everyday.

"Actually, it's not hard to open up overseas markets. China made price advantage is universally recognized, on this basis, we use quality to impress customers, with service to win recognition, then establish long-term cooperation naturally come naturally." Li Juxiang smiled to the author in the overseas market success in the PR heavy, slightly hoarse voice confirms she has a huge workload of exhibitors.

"All say buy not sell essence, but in the current competition in such a fierce market environment, too many choices make customers become more rational, so this sentence should be reversed."."

Li Juxiang believes that the current situation, customers generally do not simply because of the low price and the choice of a brand, he must be considering the price, performance, service and other factors, make their own choices.

"I never said firstcall rework product price is the lowest, we pursue the optimal cost-effective."

Li Juxiang said that the PR has been trying to put the heavy products of good quality, and then try to let customers to win recognition service.

However, enterprises must ensure reasonable profit margins and ensure sufficient investment to improve their core competitiveness in order to achieve long-term sustainable development. Only by making money together can the cooperation be long term. I believe this is a win-win thinking that everyone will recognize and accept."

It is understood that after five years of unremitting development, PR heavy industry has made great progress in the European market, Southeast Asia, South America market has successfully opened, the rising market share, the company has more than half the proportion of overseas business.

Li Juxiang said that heavy PR will always focus on the aerial work platform industry, insist on doing their own, relying on the deep foundation of more than 20 years of industry experience, the cost advantage into quality advantage, Zuoyouzuoqiang, to occupy a place in the international brand of aerial work platform in the forest!

In the conversation at the end of the PR heavy industries chairman Li Zhong shared a good news coming with us: as of November 24th three in the afternoon, all BMW products exhibition PR industry has been booked



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