Internet plus engineering machinery: "the way home" Xugong online mall officially launched
The morning of October 10, 2015 10, 201 North Road in Xuzhou conference room held XCMG road machinery "Internet plus" - "the way home" on-line ceremony. "Road home" is a professional, brand, one-stop solution portal service platform opened by Xugong Group. The site is XCMG characteristics of "Internet plus engineering machinery integration innovation model came into being.
Internet plus engineering machinery: "the way home" Xugong online mall officially launched
The leading seat
Background policy:
On 2015, Premier Li Keqiang put forward the "Internet plus" strategy in the government work report, so that in the construction machinery industry chaos period of renewed vigor, XCMG momentum attack, culminating in today the successful launch of the "road home" online mall.
As early as September 2015, "the global construction machinery industry conference and the top 50 summit", Wang Min, chairman of Xugong, has made clear the new path of Xugong's "top of Mount Everest", and put forward the strategic measures of dialectical unity on customer demand, such as "upgrading dimension" and "reducing dimension". "Raise the dimension" is to turn from production to service type to provide a complete set of solutions for customers. "Reduce dimension" is to continue to focus on product technology innovation and quality promotion.
Ceremonial process
Xugong "road home" online commercial city online ceremony was chaired by the deputy general manager of Xugong road. After watching the propaganda video and PPT explanation of Xugong "road home", Wang Min, director of Xugong Group and Wu Bing, head of the Ministry of industry and Commerce together with the leaders and guests of the industry association jointly launched the Xugong "road home" portals.
Web site startup
President Wang Min made a speech
Speech by Wu Bing, director of the informatization promotion department of the Ministry of industry and information technology
After that, we saw the blessing and support of users from Shijiazhuang, Henan, Shaanxi, Wuhan, Chengdu, Guangxi, etc. to Xugong "road home".
Shaanxi users bless "road home" on the line
Wuhan users bless "road home" on the line
At the meeting, Wang Min, the chairman of the XCP group, and Wu Bing, the director of the Information Promotion Department of the Ministry of industry and information technology, delivered speeches and speeches respectively.
"Road home" is the first specialized information platform with full value chain integration capabilities in road machinery industry. It is also the first brand of China's one-stop solution for road machinery. It will create value for customers in the field of road machinery maintenance.
After the ceremony, we visited many XCMG road machinery road machinery and equipment company, including paving machine, milling machine, roller, feel the charm of XCMG products.
"Home of the road" and "home of engineering machinery"
The "road home" is divided into five parts: the whole machine sales, the accessories, the second-hand, the leasing and the technical consultation. The sales of the whole machine will be based on online display and offline transaction O2O mode, spare parts can be directly paid online, and used cars provide online and offline evaluation support, so as to achieve the accommodation of leasing information.
Site layout display
The road construction one station is invited to Xugong "road home"! "The way home" is to bring more convenience to customers but the Xugong, mechanical engineering was opened.
Engineering machinery home focus to the customer as the center, to create five plate parts, machine, second-hand, leasing, instant news and information, a full range to meet the user's desire, is a professional "Internet plus mechanical engineering information platform in the field of mechanical engineering, will continue to create value for customers.
