31, leading the new era of e-commerce
For many people, e-commerce is not a stranger, the pace of life is quickening, people are getting busy, and online shopping is becoming more and more popular. Electronic commerce is a modern business model, which is simple, fast and convenient. It saves, saves time and saves heart. Many businesses and enterprises also see the business opportunities brought by e-commerce, so the development of e-commerce is a great effort.
On the 22 day, 31 officially launched the Juhuasuan spring store activity on the official website. According to the different needs of the customers, the business will not adjust the promotional activities at all time periods, the activity will last 3 months. In addition, the event also made 31 in the "Internet plus" on the road to explore a new way of development.
31, leading the new era of e-commerce
The populace of world-class high-end products
It is expected that a lot of people will be excited to make world-class products become civilian. It is reported that 31 open up a special store, the whole year promotion activities are not heavy, not closing, which is the first case in the engineering machinery industry. The theme of this event is to "buy the world's high-end brands at the price of civilians", aiming to make more profits for customers: let them enjoy high quality products and services while enjoying affordable prices.
The sales promotion activities that originally appeared on retail products were also successfully applied to this activity, which was a successful purchase of 31 mobile phones. Parr Figg - truck crane to send customers fuel subsidies to customers vouchers and accessories package etc..
And from the promotion activities launched by the various business departments, their preferences are also very real. The launch of concrete equipment, "you start my money" activities, provides 50 thousand yuan of venture capital vouchers for the first 20 customers to complete the purchase consultation and complete the sale of rural concrete small equipment. Port machinery launched the specified models to pay 50 thousand deposit, when the machine is worth 100 thousand in cash before the deadline to complete the signing of online activities, donated 50 thousand yuan discount accessories.
Each field in the deep Internet plus change
In addition to dig into the B2B business platform, "manufacturing, R & D in Internet plus how to reform, and manufacturing partners more interactive integration, the best way is to directly to the customer demand and market forecast earlier provided manufacturing partners." He Dongdong said, "all the time, suppliers want to get into our R & D and manufacturing as early as possible."
It is understood that in October 2015, the 31 group and local venture capital institutions set up capital of Ming Zhao, which focused on 4 industries and innovation investments in the Internet of things, and plans to invest 50 projects in three years. In addition, 31 also set up 31 intelligent technology, and try to innovate business outside the system. In his view, "the future of subversive innovation needs to be established in vitro, or to rely on venture capital to hatch."
"If the 31 industry chain is spread out, every link is going to be a change in the business model. In the future, these layout will allow 31 to establish an ecosystem centered perspective, with the help of customer and ecological insight to examine the competition pattern. " He Dongdong pointed out.
The full coming of e-commerce
As a typical heavy industrial enterprise, e-commerce seems to be far away from 31. In fact, in the field of e-commerce, the 31 group began to deploy a few years ago.
In 2012, 31 began to build an e-commerce platform, trying to introduce Internet providers in the traditional sales links. In 2015, during the "double eleven" period, 31 launched preferential activities. He Dongdong, senior vice president of Sany, did not disclose the specific sales of electricity, but he said "the data of the electric business is ideal."
"31, from customer demand to order, delivery, logistics, after market services and the overall solution, the industrial chain is very complete. After the transformation of e-commerce, every user and product will have their own data resources in their own hands. He Dongdong introduced it.
"Before, our mode is a little bit like closing the door to do e-commerce services. Customers and machines are all online. We are turning the network application in the industry into an industry level application, opening to the outside world." He Dongdong said
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