Foton Auto Group 2017 Global Partner Conference -- the board of heavy machinery was launched grandly
In November 13, 2016, with the theme of "deep value customers, innovation driven growth" as the theme, Foton Automobile Group's 2017 Global Partner Conference - SA heavy machine business branch was successfully held in Shanghai Zhuo Mei Himalaya Hotel. More than 200 people from Foton automobile group, the leadership of Lei Ge heavy machinery and distributors and service providers from all over the country participated in this conference. The meeting was presided over by Mr. Zhao Baorui, Secretary of the Party committee of Lei Ge heavy machinery.
Mr. Liang Zhaowen, President of Lei heavy machine, has made a strategic report on the business development of the heavy machinery industry with the theme of "project driven, focus beyond, achieve win-win". Liang Zong pointed out that in 2016 the national economy steady progress, the characteristics of economic development of the new normal is more obvious, pick up momentum of construction machinery industry, pumping business decline slowed, crane market grew 17%; in the face of opportunities and challenges, Fortaleza heavy machine successfully completed the business integration and structural adjustment, this year sales growth of 18.5% yoy, stirring car market share rose to second, crane business sales doubled, operation into a good channel development; in 2017, regardless of the macro economy and industry environment, market and competitive environment, will further improve; at the same time, Fortaleza's resources more fully, the internal and external environment are conducive to the realization of Fortaleza further to catch up with competitors. We must seize this rare historical opportunity, cultivating customer value, enhance the engineering capability, to achieve mixing Vehicle business overall leading, crane business market share of more than 10% target.
At the meeting, the general manager of Fortaleza heavy machine marketing company Mr. Luo Peng on 2016 the marketing work of the achievements and existing problems are summarized, and the macro environment, market, customer, competition and other aspects of the analysis, pointed out that in 2017 the focus of marketing work will focus on the "deep value, customer focus, drive engineering ability beyond the" steady development, to achieve the business objectives of marketing in 2017.
Next, Mr. Wang Feng, vice president of sales and marketing company, and executive vice president of Lei heavy machine, respectively, made a report from innovative service engineering, innovative product engineering and other aspects.
It is worth mentioning that the vice president and vice president of Fortaleza Heavy Machinery Technology Research Institute Mr. Lenhart from Germany also rushed to the scene, and made the "integration of global resources, enhance scientific and technological innovation" report from the China Science and technology integration research and development, a detailed introduction to the Fortaleza heavy machine products leading technology advantage.
Finally, Fortaleza heavy machine party secretary Mr. Zhao Baorui presided over the ceremony, the award-winning dealers and service providers to congratulate and thank them for their efforts and contributions in 2016, at the same time to Fortaleza heavy machine partners with more efforts in 2017, achieve sales target.
Looking back and looking forward to the future, opportunities and challenges coexist. The success of the business conference was summarized, and the work in 2016 was clarified. The direction of the work in 2017 was clearly defined, and the communication between the heavy duty machine and the dealer was increased. The 2017 is about to set sail, under the correct strategic decision and guidance of the group and the company leadership, the upgrading strategy will be achieved!
