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工程机械之家>企业动态>The horn sounded, the drum beat, the big
The horn sounded, the drum beat, the big
来自:工程机械之家 时间:2016-01-28 浏览数:0

The horn sounded, the drum beat, the big river industry was moving forward

2015 of the economic turmoil has not been reduced, many enterprises, although the strength of the answer has been preserved, but also a little more and a few traumas.

In 2016, although the whole is slightly improved, the operation of Dajiang Industrial Company is still facing a very severe situation, and the marketing work needs to be improved. In order to better adapt to the market and do the related basic work, the company has made some plans and measures to better grasp the market trend and summarize our work experience, so as to better integrate our intelligence and deepen our open source.

The company held the 2015 marketing conference, the meeting, the relevant departments were reported in 2016 and the marketing plan and specific measures in 2015 to carry out marketing work; development planning department in accordance with the building management system has the characteristics of marketing major work requirements, in combination with the current actual company on the basis of the unified deployment of the company's 2016 marketing ideas put forward; the requirements of the office of legal affairs of the sales contract management, legal proceedings and other aspects; the main problems and difficulties existing in the marketing work of on-site analysis and discussion.

Besides, in the process of marketing, we should strengthen the awareness of legal prevention, avoid meaningless debt and debt disputes, improve the authorized management system and make corresponding responsibilities and responsibilities, and strengthen the basic work of marketing management. At the same time, the functional departments of the company should do a good job at the basic level of service, solve the problems in time, and do a good job of logistics support for the marketing frontline.

Aiming at the weakness of internal marketing management company facing the external situation, cruel market competition and the division of the company's deputy general manager Bai Junan proposed throughout the company, marketing to highlight the work of professional management, to establish the marketing work meeting system, strengthen the work of marketing, communication and problem summary to solve.

A sales meeting, proposed to strive to build a high-quality marketing team, to enhance rapid response capacity of the market; according to different business entities of different market tasks, identify priorities, breakthrough the difficulties; through in-depth training and learning, knowledge and understanding of the basic legal knowledge required for marketing work.

Company general manager Dong Wenbo on 2015 marketing work units to carry out the review, put forward the new expectations of the marketing work of the next step: one is the 2016 marketing budget should reflect the rigid index, must be specific to the business budget; the two is the Department to strengthen the market development efforts.

We should strengthen the prophase plan of the big customers and make the targeted marketing plan of the system. The work should be planned and fight. In the new year, the improvement of the environment has provided a good atmosphere for the development of the company. I hope that this year can make a proud achievement.

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