Xiagong Chusheng was named the "national model enterprise of industrial brand"
In July 26th, held in Beijing industrial enterprises to cultivate brand experience exchange meeting, the Ministry for the 2015 annual industrial brand development business model award. Among them there were 76 companies received the honor, Xiagong Chu Sheng (Hubei) Special Vehicle Manufacturing Co. Ltd. has successfully on the list.
For enterprises, behind the acquisition of honor is hard work day after day, year after year, and every sweat and sweat is the most sincere heart of a worker.
How to become a leader in the Xiagong Chusheng industrial enterprises brand? "Grasp the trend of leading product innovation, in order to win the market!" on July 29th, Xiagong Chusheng in charge of technology deputy general manager Wang Xiaokang said in an interview with reporters. The same day, in the Xiagong Chusheng square, a number of new production Aluminum Alloy tanker neat appearance...... It is understood that the tanker in the road transportation in China has been dominated by carbon steel tankers for many years. Due to the rising of transportation cost and the urgent demand of national energy saving and emission reduction, the demand for the lightweight of the tank car is constantly improved. This year the Xiagong Chusheng rapid response to market demand, developed a new Aluminum Alloy tanker, tankers have characteristics compared to carbon steel lighter, stronger security, can achieve a higher payload, as one of the company this year to develop new products of special vehicles, once launched by many customers, only more than half the time of production orders more than 50 taiwan.
On the supply side structural reform, Xiagong Chusheng accelerate innovation driven, transformation and upgrading, the pace of structural adjustment, to meet the new demands of the market under the new situation. Xiagong Chusheng actively docking seawings group through a strong scientific research strength, research institutes, special recruitment, project of science and technology cooperation, and constantly enrich talent strength. Enterprises make full use of science and technology and talents, and vigorously develop high, fine, special and special products. At present, according to the market demand, Xiagong Chusheng is developing environmental protection and intelligent muck cars, new snowplow and multifunctional concrete mixer truck and other special vehicles, soon, more high technology content, high value-added new products will be put into production.
Since this year, Xiagong Chusheng in the economic downturn in the first half of the company to the good trend, the output value reached 450 million yuan, an increase of 30% over the same period last year, car sales exceeded 4500 units, of which sales of new products accounted for 30%. "From the medium and low end products that cater to the market demand, the product is gradually transferred to the products that guide the demand of the market, and actively adapt to the requirements." Wang Xiaokang said that enterprises' technological innovation and product quality have been improved, and the product brand has been cultivated. The target market has also been expanding from home to overseas, improving the competitiveness of enterprises and forming the brand advantage of enterprises.
The brand is never talk, the Xiagong Chusheng was named the "national model enterprise" industrial brand, for the development of a better future, with better brand image in the market, it has a very good advantage.