ZOOMLION: high-end positioning, agricultural machinery manufacturing "leader"
China is the largest agricultural machinery consumer in the world. In the past 10 years, the agricultural machinery market in China has maintained an annual growth of two figures, and it is expected to break through 500 billion yuan in 2018.
The huge market cake has accelerated the growth of the domestic agricultural machinery enterprises and attracted the foreign agricultural machinery giants to come to the beach. Including the US, John Deal and Kubota, the ten largest agricultural machinery companies in the world are now taking root in China, occupying 70% of the market share of high-end agricultural products in China.
"ZOOMLION first entered the field of agricultural machinery, aiming at high-end products and competing with the world-class agricultural machinery giants." Li Jiangtao, vice president of the ZOOMLION farm machinery group, said.
Taking the road of integrated innovation, the company integrates many years' experience in research and design, manufacturing process, quality control and control in the field of construction machinery, and integrates into the manufacturing process of agricultural machinery products, so as to improve the added value of products. The company also uses its own advantages to accelerate the integration of global resources. At present, the company in the engine, gearbox, hydraulic system components such as research and development, in cooperation with ZF, DEUTZ, BOSCH Rexroth, Carraro and other world's top agricultural suppliers depth.
In 2014, ZOOMLION sent more than a dozen engineers to North America, and worked with Zhonglian North American R & D department to develop ZL2104 large horsepower tractor, which is the top product of "Wang Wang" series. The engine power is up to 210 horsepower, APS automatic shift, differential lock, 4 wheel drive, clutch switch and other functions are controlled by computer automatically. Field work can achieve automatic cruise and driverless.
The big horsepower engine is the "heart" of agricultural machinery. ZOOMLION has developed a large horsepower engine, assembling strong heart for the main models such as "king of farming" and "Valley king". The product performance is rapidly realized to catch up with the world-class goal.
In November 8, 2015, at the international agricultural machinery exhibition in Hannover, Germany, ZOOMLION released many new products of tractors and combine harvesters that were synchronized with world standards, which attracted the attention of European and American industries.
"The company is expected to usher in foreign orders soon." Li Jiangtao said that these new products, jointly built by R & D teams at home and abroad, integrate the resources of the world's top suppliers of components and components, and their key technologies match the world-class level, which is even better than the products of Europe, America and Japan.
Deep ploughing field, let agricultural machinery equipment long "wisdom"
In a few short years, ZOOMLION has become a "top three" in the manufacturing of agricultural machinery equipment in China. Last year, the sales of agricultural machinery products achieved 3 billion 295 million yuan.
The plan of "made in China 2025" will promote the mechanized production of bulk agricultural products such as grain, cotton, oil and sugar. In the future, China will accelerate the development of high-end tractors and their duplex operation machines and large efficient combine harvesters. At present, ZOOMLION has been mechanized for the main crops in China. The company's product line has been able to meet the whole mechanization operation of rice, corn, wheat, rape and other crops such as tillage, seeding, plant protection, harvesting, straw processing and drying.
In the next 10 years, "wisdom agriculture" will become the trend of development. Li Jiangtao told reporters that ZOOMLION will be committed to the integration of agricultural machinery and agronomy, so that agricultural machinery equipment long "wisdom". Clear the "wisdom of agriculture" overall solution, including the main links of planning, sowing, fertilization, protection, monitoring and harvesting, the use of geographic information technology, soil temperature, soil fertility and other related agricultural data collection and the establishment of database, data analysis and decision support system, through the software to achieve more scientific planning and agricultural production the allocation of resources, area measurement, assessment, analysis of yield map generating output data for next season planting plan to provide decision support.
At the moment, ZOOMLION is building 3000 acres demonstration farm in Wuhu, Anhui, and actively explores the new mode of integration of agricultural machinery and agronomy under the background of intensive land use, and explores a new mode for the development of large modern farms in China.
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