31 brand attention continues to win the first substantial growth      

Recently, the industry media organization selected "2014 China"construction machinery

User brand attention TOP10 rankings released fresh, 31 brand attention continues to win the first place.

In 2014, the 31 brand index was 2228193, a significant increase compared with 1760222 in 2013, and won the first place with a big advantage.

In 2014, China's economy entered the "new normal", the vast majority of construction machinery enterprises have gradually adapted to the "new normal" development. At the same time, the number of users after the industry reshuffle, the proportion of professional users is getting higher and higher, their brand selectivity matures, but also pay more attention to product performance, reliability, comprehensive use cost and residual value and other factors.

The industry giants, led by 31, have a profound influence on the main user groups of construction machinery industry with diversified product lines and powerful brand appeal. In the whole industry in 2014 did not appear signs of warming in the background, 31 users click attention to maintain nearly 400 thousand times ascension.

It has laid a solid foundation for 31 to expand overseas markets and consolidate the domestic market.