Construction machinery leasing industry under the new normal condition
The development of construction machinery leasing needs to cater to the trend of the market, and we should also know how to build its own core competitiveness. In the face of the normal trend of development. To establish a good image of the industry, with excellent technology, perfect equipment, strict management and sincere service principle, cannot do without Thanksgiving society, focus on professional development and the spirit of "scientific management, service first, reputation first, create a win-win" concept of development.
With the improvement of highway construction mechanization degree in China, the key role of road construction machinery in construction process, construction quality and construction safety is beyond doubt. In the past, construction enterprises mostly owned their own construction equipment, and all construction enterprises, especially large and excellent construction enterprises, had trained a number of excellent machine operators, which played a great role in the construction process. Highway engineering is divided into subgrade engineering, bridge engineering, tunnel engineering, subgrade road and pavement engineering, and the corresponding construction equipment should be required for any professional construction. At present, highway engineering is determined by bidding and construction units. What is the standard of a construction unit? There are great uncertainties in several of them. Therefore, it is almost impossible to complete the winning bid project by the construction enterprise's own equipment. The inevitable result is that the construction units rely on leasehold equipment to complete the bid project, which is the emergence of a large number of engineering machinery leasing enterprises in the society.
European and American developed countries accounted for about 85% of the total machinery in the rental market. From this figure alone, we can see the popularity of the construction machinery rental market in developed countries. In Europe, construction enterprises lease construction machinery to leasing companies, which are divided into two kinds: short-term use is even person (driver) with machine rental, long-term lease, also can only rent equipment, self matching driver. It is also divided into simple lease and full lease. A simple lease is what construction machinery the client needs. What kind of construction machinery does the leaseholder provide for the customer? This lease is similar to the equipment rental on individual lease in China's rental market. The whole package lease is the whole process service provided by the leasing business to the clients, such as renting aircraft scheme optimization consultation, renting machine service and maintenance service, finishing data finishing service and so on.
Japan's National Construction Machinery Leasing Association has integrated the management strategies of the leasing businesses, and put forward the industry operation goal of creating a trustworthy leasing industry with excellent operation and high-tech system. The United States Caterpillar Inc's leasing company "in terms of advertising today, you can easily in the Caterpillar Inc in the rental lease on the point to fit your needs equipment", reflects the Caterpillar Inc can be fast and convenient to provide customers with high quality and low cost of the machinery leasing business strategy.
As the saying goes: "outside the box, so foreign to the construction machinery leasing enterprise management is worthy of our reference, and although the construction machinery leasing market in China has gone through nearly twenty years, but compared with the developed countries, the construction machinery leasing market in China there is a huge space for development.
In order to meet the growing demand for the rental market rental and improve the competitiveness of enterprises, developed countries pay more attention to the leasing of construction machinery leasing industry vigorously improve the quality, such as the Japanese National Construction Machinery Leasing Association is the implementation of the "third leasing enterprise structure improvement plan", to carry out business innovation and strengthen the basic business activities. The main measures are: the purchase of good environmental protection, reliable quality, excellent performance, safe new lease rental machinery; enterprises to achieve ISO14000 certification and ISO9002 quality certification, environmental protection and improve the enterprise quality management level; strengthen financial management, personnel management, operation management, equipment management, information management, reduce (information) leasing costs and prices; to adopt the information technology of Internet and computer management, improve the informatization level of leasing industry, to provide users with fast, full range of online transactions and services; to strengthen the cooperation between enterprises and the combination of small rental leasing companies, leasing (equipment) resource sharing, improve the competitiveness of the industry.
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