Let Liu Gonglai tell you where the spring of engineering machinery
After experiencing twists and turns, the domestic market economy is slowly recovering, but the industry can't wait. It will continue to develop peripheral businesses, speed up export and expand the world market.
In recent years, China's construction machinery industry is in the process of adjustment and fluctuation, and the survival and development of the end users of engineering machinery are also facing enormous pressure. The survey shows that over the past two years, domestic machinery and equipment engineering is decreasing, many users are overwhelmed, and they are letting go of the right and wrong places. Therefore, new users of motor purchases are also decreasing.
Therefore, to seize the trend of the times and keep pace with the economic trend, it is more and more important to choose a strategic partner and main business that has strong strength and can guarantee and fulfill the promise of value.
At the same time, the remaining users, whose business is not optimistic. Conservative estimates, only in 2014 and 2015, maintained at a lower level of construction, making the loss ratio of China's engineering machinery users more than 30%.
A user tracking report that has lasted for more than ten years shows that all kinds of disputes, which are caused by China's construction field, products and services, downtime, users, manufacturers and agents, are becoming important factors that affect user experience and final benefits.
As an important participant in China's construction machinery industry, Liugong, a leading company, has realized changes in user needs, user needs and user environment, and has actively explored this.
After a sustained and a large number of users visit, the user equipment, construction process and management research, including service and accessories, the demand of the market, second-hand equipment circulation process, analysis of investment and profit from the number of users, Liu put forward "users of the whole value chain, full use of the process, the whole life cycle value" concept, and the implementation of the "value added 4 new assertion of the user program, standardization, in the next few years to implement the promotion system.
For the program in the "help users succeed, help users get more value", Guangxi Liugong machinery Limited by Share Ltd President Yu Chuanfen very confident: "through customer value 4 scheme, Liugong should further let users' clear user value, return what 'in the end is calculated; the user how to maximize their profits. At the same time, we also hope to get all the input from the user to get real high returns, and it is a long-term return. We should not only solve the current challenges for the users, help them out of the difficult situation, but also let the users achieve development in the future, and can continue to profit. "
In January 21, 2016, Liugong's "customer value-added 4 plan" startup activity will be opened in Zhengzhou, and the specific content of the plan will also be officially released to users. We hope that we can be more quantified, more specific and practical to let users know how Liugong's products, services and the whole comprehensive solution really create profits for them.
It is reported that with 2016 as the starting point, Liugong will continue to promote the "customer value-added 4 plan" in China and even globally, and constantly refine and improve all the nodes.
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