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工程机械之家>行业聚焦>The list of the top three enterprises in
The list of the top three enterprises in
来自:工程机械,品牌建设,品牌100强 时间:2016-01-13 浏览数:0

The list of the top three enterprises in the three provinces is fresh out of the furnace

Recently, the list of the top 100 brands of Guangdong, Shandong and Henan in Guangdong, Shandong and Henan provinces has been released. It is reported that the list is released by the Asian brand research institute authoritative review.

The release of the list will play a positive role in giving play to the development of local economy and culture. We will comb the new problems, new thoughts and new opportunities of brand building and development of regional enterprises under the new normal pattern of the economy, and make good examples to drive the development of the region as a whole.

It is understood that the Asian brand research institute is mainly based on the Asian brand evaluation system, from the four dimensions to the comprehensive evaluation of the brand enterprises in the province, the four dimensions include: market performance, development potential, quality level and efficiency level.

The four dimension also includes ten subdivision indicators: brand age, internationalization level, marketing mix, brand awareness, total assets growth rate, innovation capability, after-sales service, quality level, business income and net profit. The weighting of these four dimensions and ten specific indexes makes the selection work more scientific and objectivity.

In the selection of this list, a number of influential and potential, the core competitiveness of the mature brands continue to carry the banner of local brand leader, ran on the list.

This event is a major move and attempt of Asian brand association to promote Chinese brand in depth. It enables local famous brands to go all over the country, and let excellent national brands go to the international market, and practically push the development of China's brand economy.

For this kind of incentive nature of activities and organizations, hope for the enterprise, The more, the better., is also a kind of detection method. 2016, the construction machinery industry is developing in a decent direction. Although the domestic market is in turmoil, the overall situation is also positive. We hereby wish that the construction machinery will be better tomorrow.

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