Wick Innocent group wants to build a factory in China

(June 22, 2016) wick Innocent plans to build a new factory near Shanghai, China. First of all, the compact excavators are produced for the Chinese market, and other mechanical products will be put into operation in the follow up. It is expected that the first compact excavator will go off the line in early 2018.

With the Pinghu new plant, about 30 kilometers from Shanghai, wick Innocent could further expand its production capacity in Asia and strengthen its local business in China. Cem Peksaglam, the chief executive of wick Innocent, signed a local contract on Friday.

The final decision was made after a careful location. "We finally selected Pinghu, Zhejiang, which fully met our requirements and got the support from the local authorities." Cem Peksaglam said, "the announcement now is a great step forward in our global strategy.

In the world's largest construction machinery market, we have closer ties with Chinese customers and dealers, "Peksaglam said. The new site, between the metropolis Shanghai and Hangzhou, has a good infrastructure, which is a significant strategic advantage.

In the factory area with a total land area of about 130 thousand square meters, besides factory, there are also research and development, quality management, logistics, service and training bases with a building area of about 30 thousand square meters. It is planned to begin construction in the autumn of 2016. The product will first serve the local Chinese customers and will then be facing the Asian market.

The wick Innocent group has been selling construction machinery in China for 20 years. In 2015, a combination of compact mechanical products for the Chinese market was expanded. The modernization of infrastructure demand, highway and railway construction, and the demand for efficient and compact construction machinery trend and a strong focus on environmental protection and the efficiency of the machine, it all to wake Innocent group provides attractive growth opportunities.

To take advantage of this opportunity, a local factory, including R & D and production, is essential. It also laid the foundation for growth in the Asia Pacific region after japan.