Qingdao heavy industry: Aiming at the supply side reform to expand the new market
The day before, in the Qingdao high tech Zone Chinese CNHTC Qingdao heavy industry limited company, I see from the parts to the vehicle assembly, each production workshop is a busy scene.
Wu Wenhao, deputy general manager of Qingdao heavy industry, said that at present, the development of domestic automobile industry has entered the turning point, and the growth rate has slowed down obviously, and the industry is reshuffling again. Faced with this situation, Qingdao automotive industry is actively adapting to the new normal, deepening the structural reform of supply side, accelerating the transformation of new and old development energy and maintaining stable and healthy development trend.
According to the Chinese engineering machinery business editor, Qingdao heavy industry after nearly sixty years of development and accumulation, through independent innovation and introduction of technology absorption and innovation, the Qingdao heavy industry have a strong technical background, and has become a special heavy vehicle industry leader in technology, forming a special automobile, powerful hydraulic components development ability and its products have been widely used in engineering construction, construction, sanitation, airport, logistics and other fields, covering the dump and construction, construction machinery, sanitation of more than 300 varieties of heavy-duty special vehicles, special vehicles, excavators, and more than 50 varieties of heavy dump truck hydraulic lifting system and other key parts assembly, and continue to meet the needs of domestic and foreign markets.
In keeping with the traditional advantages, Qingdao heavy industry also aims at the market demand, and began to increase the strength of the new products.
According to the introduction, since this year, although the domestic special vehicle industry is still in the doldrums, Qingdao heavy industries, by targeting the demand side, has increased the supply side reform, and has continuously launched new products, which has been recognized by the market and has achieved a trend of growth. In Qingdao heavy industry, a new type of sprinkler is on the road test.
In recent years, Qingdao heavy industry has been developing domestic and overseas sales channels, and has been developing the personalized customized vehicle according to the needs of market segmentation, and has gained market recognition. In the first quarter, the output of various kinds of special vehicles increased by 32% year on year, sales increased by more than 110% year on year, and exports increased by more than 600% year on year.